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However, the agile attitude seems to deny the necessity of the crisis, the big fuss, and all the techniques needed to shepherd people through the crisis to improvement. Just make bad habits visible enough. Agile Development Practices keynote
I want to have SWAT team uniforms for each member I Want Crazy
Figure out the absolute least you need to do to implement the idea, do just that, and then polish the hell out of the experience. Daring Fireball: iPhone-Likeness